I had a customer come after shopping about 6 different stores. This being her first trip to the mattress firm she exclaimed "WOW, everything looks so organized." I explained CBC and she got it right away. After trying all five she said "I'll take the green." One of my quickest sales ever. When we came back to the desk to right the order she told me how had looked at the Rhapsody at other mattress retailers and almost bought it from our competition. She was glad she did'nt when I went over all the guarantees. Before she left she told that she will only come back to the firm for all of her future bedding purchases.
Point is CBC is making the process of buying bedding so much easier. I know that company goal is to Aquire and Maintain customers and with CBC its really working.
Kathy
1608
5 comments:
Great Story Kathy! With many of our customers being so busy and needing a new bed it is important to explain the ease of our buying process. I mean think about. A simple easy process for buying a product many people hate to purchase. We nailed it. Now let's execute it on all fronts!!!
Lance D. Elshere
THE Jacksonville Area Manager
CBC is all about the experience. This shows what a difference it makes to our customers.
Crecy Vaughns
Jacksonville
Great Job! I also closed a Rhapsody in the Comparison Center... on an Ergo base. (SWEET)
Marianne Geiger
Cincinnati Blue Angels Team Leader
Great Job! I also closed a Rhapsody in the Comparison Center... on an Ergo base. (SWEET)
Marianne Geiger
Cincinnati Blue Angels Team Leader
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